Improve your brand presence by monitoring your position on the Digital Shelf
By optimizing your presence on the Digital Shelf, you will not only increase the visibility of your brand, but also improve business KPIs such as your sales, the effectiveness of marketing actions and your cross-channel competitiveness.
Maximize your omnichannel sales by increasing brand visibility in categories and searches on the Digital Shelf
Improve your optimization on key channels to increase organic traffic to your products.
Increase conversion rates by ensuring that your products are easier to find for consumers.
Increase your market share on and off by maintaining constant and relevant visibility on all platforms.
Improve your brand image by having full control over the content and images of your product pages.
Ensure the consistency and quality of your product descriptions, images and specifications.
Improve user experience and consumer confidence by providing accurate and up-to-date information.
Reduce mistakes in product pages that can negatively impact purchasing decisions.
Improve your positioning by optimizing your content to align it with current search trends.
Obtain a great competitive advantage by monitoring what your competitors are doing on the Digital Shelf
Adjust your strategy quickly by analyzing in real time the movements and innovations of your competitors.
Identify market opportunities by comparing prices, promotions and product positioning.
Enhance your value proposition by offering competitive offers and differentiating your brand more effectively in real time.
Make strategic decisions based on solid data and a complete view of the competitive ecosystem in any retailer and country.
Case study
Omnichannel presence, global image
A global leader in several FMCG categories, keeps its brand image carefully controlled, with all content perfectly in place, on various European marketplaces. In addition, it ensures leadership in the Buy Box of these marketplaces. It also manages to maintain its dominance in the Digital Shelf, controlling search terms, categories and keywords in both paid and organic.
