Know the volume of a competitor knowing its stocks
The market offers real-time price transparency for any product or service that the consumer researches. Not only with respect to prices, it also usually discloses its stock, so that the consumer can know if the chosen product is available and when he will receive it.
That is why one of the strategies to take into account is the one focused on the volume of stock that a competitor has. The level of competitiveness is not only shown in the price, but also in the volume of products available at that moment.
Focusing on a competitor’s available stock is vital and allows us to know more accurately how much our rivals invoice and the amount of products they sell. Sometimes, the stock that appears available does not necessarily coincide with reality, since it is only what is shown as available in the e-commerce or marketplace.
At Flipflow we can provide you with the necessary help to develop strategies based on this availability. Using our Business Intelligence tool you will generate analysis based on competitor’s stock focused on a category, a product or a specific brand. You will also be able to create automated alerts about your competitors’ stocks, and act as quickly as possible.
What actions can be taken knowing the volume of stock of a competitor?
Possible strategies include, for example, taking advantage of low volumes from our competitors to launch promotions, or executing a price change if our competitors do not have a product that we have in stock.
It is important to first know our own product availability as well as the capacity to perform these actions. To this end, it is vital to have information in real time and to be able to anticipate it.
By knowing the stock of a rival, one can have an approximate idea of its future revenue volume. This can also be very convenient to know which path to take in order to be on a par with them.
Information is power, and taking advantage of monitoring in this sense focuses on a multitude of variables that you will be able to obtain through our tool. Flipflow provides your company with all kinds of tools so that no detail escapes and you can keep your competitors under control.