Use cases > Detect Stock-outs

Detect Stock-outs

Avoid lost sales and improve your retail operation by detecting stock outs in real time. With flipflow, several brands are transforming inventory management and ensuring their products are always available where they are needed most.

Full visibility: Detect gaps in shops and channels

These companies have been able to ensure that no retail outlet runs out of their products, reacting quickly, thanks to the accurate shop and postcode level analysis provided by flipflow.

Custom retail analytics dashboard showing availability by Nielsen areas with a 100% in-stock ratio for most regions. A bar chart displays availability ratio by retailer and category with a 99.94% in-stock ratio. The out-of-stock table lists product details like time, product name, retailer (e.g., Amazon, Soriana, Chedraui), city, and stock status, highlighting multiple 'No' stock entries.

Identification of stock-outs at shop level

They know in which specific shops or geographic areas their products are out of stock and prioritise replenishment.

Pattern detection and predictive analytics

They look at historical data to identify recurring breakage trends and plan more effective prevention strategies.

Real-time monitoring of retailers

They have dynamic dashboards that automatically update product availability by shop, channel and region.

One of the main reasons for implementing daily market analysis and its use in the Sales Department of a large dairy brand was to be able to estimate the accuracy of the data collected online at shop level and the limitations that this might entail.

The company conducted an analysis together with flipflow that collected data from dozens of references in different shops in Mexico, both historically and in real time through the Point of Sale Managers, and compared it with flipflow’s data.

The conclusions of the data provided by flipflow on its platform were as follows:

98%

Data Assertiveness vs. Pricetrack Nielsen

95%

Assertiveness of availability data

Automations that drive action

The sales teams of brands that use flipflow to detect stock-outs have minimised response time with automated workflows that ensure they are always aware of what is happening in the market.

For example, a Spanish company specialising in nutrition and health products has created a customised report in flipflow’s BI that includes fields such as the name of the product, the point of sale, whether it is in stock or not and the average price, which can be filtered by the name of the sales representative, so that each of its KAMs receives a customised alert when there is a stockout in their assigned sales areas.

Business intelligence data explorer with a table displaying product availability metrics. The table includes product name, point of sale (e.g., El Corte Inglés, Dosfarma, Amazon), in-stock status, commercial delegate, in-stock ratio, and price average. Filters and measures on the sidebar allow analysis by dimensions like time, seller, and availability metrics.

Real-time automatic alerts

They have set up customised notifications so that their KAMs and sales team receive immediate alerts when a stock out is detected.

Prioritisation based on business impact

They quickly identify which breakages have the greatest effect on sales, ensuring that key shops receive immediate attention.

Secure every sale

Efficiently resolve stock-outs not only protects the revenue of the companies that use our platform, it also strengthens consumer confidence in their brand.

Increase in product availability

They avoid losing loyal consumers by ensuring that they always find their products at the point of sale.

Optimisation of logistical and commercial resources

They leverage real-time data to send strategic resupplies and avoid cost overruns in emergency logistics.

Strengthening relationships with retailers

They provide visibility and support to their distributors, positioning themselves as a reliable and proactive partner.

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